There’s nothing like finding a holy-grail makeup product. You know, the one you buy in multiples just in case, god forbid, they discontinue it. But it feels like there’s a new makeup launch or a new trend on the market every day, making it really, really hard to separate the good ones from the, uh, not so good ones. So, as a die-hard makeup fan, I’m here to make your lives a little easier by helping you find those game-changing products that make your heart sing. I’ve swatched, swiped, and tested everything I could get my hands on to find the best makeup products that are actually worth the hype (and, you know, the cash). Keep reading for the best of the best, including everything from a long-lasting lip stain to a glow-worthy highlighter
1. Uoma Beauty Double Take Contour Stick

With a range of shades, you’re bound to find your match with this makeup product. On one end is a highlighter that makes your cheekbones popping, and on the other end is a lightweight stick contour that’s so easy to blend. Regardless of which side you decide to use, neither end will have you looking streaky or dry, thanks to the hydrating lychee extract in the formula.
2. Make Up For Ever Artist Color Pencil

The key to getting your lipstick to actually stay put? A good lip pencil. This makeup product glides right on without setting into fine lines, and it leaves your lips with the perfect, subtle stain. You don’t even need to wear lipstick to rock this one—just slide on the pencil and layer a lip gloss on top for an easy go-to look.
Laura Mercier Tinted Moisturizer
Anastasia Beverly Hills Jackie Aina Palette
You know how sometimes you’ll swipe on a shadow and it barely even shows up? Yea, you won’t have to worry about that with this eyeshadow palette. Beauty influencer, Jackie Aina, collabed with Anastasia Beverly Hills to create a palette with insane color payoff that’s also easy to build on. There’s also 14 shadows, from matte finishes to metallic, that you can use to create any look you dream up.
MAC Studio Fix Soft Matte Foundation Stick
Tarte Double Duty Beauty Busy Gal Gloss
Clove and Hallow FlexLash Mascara
This cruelty-free and vegan mascara is a dream. The lightweight formula locks your hairs in place without weighing them down, and the short bristles are able to grab and coat even your smallest of lashes.
Em Cosmetics Color Drops Serum Blush
Best Makeup Products: Kevyn Aucoin Foundation Balm
The other members of Cosmo’s beauty team have been raving about this cream foundation, so I had to try it. And, guys, it lives up to every word. This makeup product gives you a full-coverage matte finish that makes you look FaceTuned IRL. It’s also filled with hyaluronic acid and vitamin E, two MVP ingredients that work to hydrate and condition your skin.